Brad is a San Francisco based creative. He was born and raised near Philadelphia and moved to California to make ads. He's currently the creative / copy lead for and brand voice of Chime. Previously, he wrote copy and came up with creative strategy for Pinterest, Life360, and made cool stuff for brands while working at ad agencies. He’s a dad to two amazing kids and, after hours, runs an Instagram meme account with close to 100k followers (ask about that one).
Life360
Prior to f*cking around in fintech, I directed all things copy at Life360. I joined the company as their sole in-house writer and was responsible for their written content across multiple platforms and channels—from establishing the app’s copy brand guidelines to developing brand communication, marketing campaigns, and video scripts, in-app product copy, as well as a completely new website, lifecycle, and good ol' direct mail. As the team grew, I creatively oversaw and managed a small team of contract writers.